Investor — Tomas Conradi

Investor — brand positioning, logotype and visual identity

At Sweden’s largest industrial holding company, Investor, Tomas led a project to refine and package the company’s strategy and develop updated statements for its purpose, business concept and focus areas.

Photos courtesy of Investor AB

The project also included redesigning the logo, refreshing the entire visual identity, and introducing a modernized color palette.

These updates aimed to present a more contemporary, attractive, and authentic image of Investor, aligning with its vision and values.

This project was completed during Tomas’ tenure as partner and CEO at Blink.

Epiroc

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